François Picard welcomes Igor Mladenovic, a French-Serbian sports writer, sports business analyst and former football commentator based in Luxembourg. For Mladenovic, the backlash in China over Kylian Mbappé’s playful reference to a meme depicting him in the likeness of Mao Zedong illustrates a dilemma of the digital age: How a seemingly innocuous anecdote from a football superstar can escalate into a geopolitical firestorm.
Keywords for this article
